I checked out the chain link jewelry collection in person -- the ones that are giving proceeds towards Breast Cancer research. I can't compare to the Loft version since I haven't seen those in person, but I can say for the AT version that the metal and stones are really nice, and pretty substantial. They are heavy, not too heavy. I didn't buy any of that today, but am really considering the bracelet.
Just thought I'd share in case anyone was thinking about it.